Project Description

Pearls of Wisdom was a “Women Only” event, hosted by a local school.  A panel of women shared insightful life skills to inspire, empower and enhance wellbeing. The brief was to create a logo and branding for the event, which would also be used for promotional purposes. A soft, cursive font was juxtaposed with bold typography and a speech bubble alluded to the tagline “It’s all about having a voice”. The collateral included the event logo, flyers, posters, billboards, invitations, programs, raffle books and packaging.